In a new collaboration with Lacoste, Bruno Mars has adopted an alter ego, "Ricky Regal' unveiling a new collection.

The Lacoste x Ricky Regal collection features a range of retro-styled T-shirts, tracksuits, footwear and accessories inspired by Miami nightlife, Sixties and Seventies’ glamor, and the shared euphoria of singing and dancing to live music.

Highlights include relaxed sweatsuits, oversized shorts and graphic tees that incorporate the iconic Lacoste crocodile logo with a stylized “Ricky Regal” font.